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Atlantic City hopes beach concerts add to growth

8-4-14

ATLANTIC CITY, N.J. (AP) — Atlantic City is cleaning up from its second free beach concert of the summer.

Lady Antebellum performed before tens of thousands of fans on Sunday. Blake Shelton had performed a free concert on the same stage on Thursday.

Rain earlier in the day had threatened to dampen the show. But the rain had stopped by the time the group started performing the 90-minute show.

Atlantic City Alliance marketing executive Jeff Guaracino tells The Press of Atlantic City (http://bit.ly/WVSQA2 ) photos and footage from the shows will be used in newspaper ads and online to offset coverage which has focused on the closings of casinos and the loss of jobs.

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Information from: The Press of Atlantic City (N.J.), http://www.pressofatlanticcity.com